Giant Helium Balloon Helps Keith Loughlin’s Campaign for Re-election

Keith Loughlin Earns Re-election with the Help of a Giant Helium Balloon

When it comes to the election of political officials, the landscape can quickly get cluttered. Everywhere you look, the horizon is filled with lawn signs, banners and little, branded balloons for the kids. However, New Jersey Councilman Keith Loughlin discovered that taking to the sky gives a distinct advantage when trying to get your name out to the masses.

Sure, small balloons were on hand when he and his team made public appearances, but that wasn’t all. The Loughlin Campaign drew attention to their tent using a giant helium sphere.

“We displayed our [inflatable] orange helium sphere at a street fair, at a campaign kickball fundraiser, and on top of the James Ward Mansion building in downtown Westfield, New Jersey, for a week prior to the election.On Election Day, we moved the sphere to fly over a residential neighborhood near a polling place. I was re-elected to the Westfield Town Council by a large margin. Thanks, Landmark!”

If you’re seeking election to an office, thinking out of the box might just get you there.

Featured in Landmarketing Issue 48

View More "Ad Agencies & Event Planners" Articles

Inflatable Santa Claus Character Helps Rental Company Stay Ahead of the Competition

Inflatable Pumpkin Tunnel Guests at Fall Events Across the Country

Inflatable Snow Globe Costumes Are A Hit At Rudolph's Holly Jolly™ Christmas Light Parade at Silver Dollar City, Branson, MO

Unique Cold-Air Inflatable Makes Debut at Charlotte Parade

What Others Say About Landmark Creations

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."

-The IAMS Company

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic