Giant Helium Balloon Helps Keith Loughlin’s Campaign for Re-election
Keith Loughlin Earns Re-election with the Help of a Giant Helium Balloon
When it comes to the election of political officials, the landscape can quickly get cluttered. Everywhere you look, the horizon is filled with lawn signs, banners and little, branded balloons for the kids. However, New Jersey Councilman Keith Loughlin discovered that taking to the sky gives a distinct advantage when trying to get your name out to the masses.
Sure, small balloons were on hand when he and his team made public appearances, but that wasn’t all. The Loughlin Campaign drew attention to their tent using a giant helium sphere.
“We displayed our [inflatable] orange helium sphere at a street fair, at a campaign kickball fundraiser, and on top of the James Ward Mansion building in downtown Westfield, New Jersey, for a week prior to the election.On Election Day, we moved the sphere to fly over a residential neighborhood near a polling place. I was re-elected to the Westfield Town Council by a large margin. Thanks, Landmark!”
If you’re seeking election to an office, thinking out of the box might just get you there.
Featured in Landmarketing Issue 48
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University of Minnesota Unveils Their Updated Inflatable Mascot -
Inflatable Double Arch Gets Fans in Gear Before the Games -
Inflatable Arch & Sports Tunnel Combine for Greater Use at Events -
UCONN's New Helmet Design Incorporated into Inflatable Football Tunnel -
TEAM Coalition Uses Cold-Air Inflatables to Promote Responsible Drinking -
Landmarketing Issue 48 - Winter 2014 -
Community Support Expressed Through an Inflatable Sports Tunnel -
Inflatable Arch Serves Multiple Purposes at Races & Events -
Inflatable Product Replica Earns Top-of-Mind Awareness for Tire Dealer -
Turning Their Mascot into an Inflatable Billboard Boosts Awareness for Mile High Flea Market
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What Others Say About Landmark Creations
“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”
- Amy Daugherty, California Coast Classic
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."
- B. Eble, Hot Stuff Foods
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- P. Donaldson, American Cancer Society
“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”
- B. Gerety, Veryfine Products, Inc.
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"
- Art Boulet, Muddy Monk
"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."
- April Lo, SKA Events









