Greenville County Uses a Familiar Inflatable Character to Raise Awareness
Greenville County Puts a Twist on a Childhood Symbol to Raise Awareness
When you think of children splashing in the tub, what immediately comes to mind? A rubber ducky, of course! But the Greenville County Soil and Water Division puts a unique twist on this childhood symbol of innocence and fun.
Just as you'd never suspect that a cute, little rubber ducky would cause any type of harm, most folks don't recognize the danger they cause to the environment with ordinary, household items. In essence, motor oil, pet waste and numerous other commonly-found items can endanger our water supplies. Katarina Sides, Greenville County's Community Relations Coordinator, explains.
"We are reminding everyone that their household’s little devil causes a big problem for everyone. Motor oil, fertilizer, leaves, trash and pet waste can be a devil in disguise. They seem like no big deal but they actually pollute our water. By using a 'devil' rubber ducky we take a familiar, harmless childhood object and redesign it as something scarier than what meets the eye. The inflatable allows us to get the devil in disguise messaging out to our County population in an unusual and exciting way."
With an eye toward educating Greenville County residents that so-called "harmless" things can actually pollute the local water supply, the Devil Duck will make stops at community events. Why Landmark? "Landmark had the best recommendations from people who have actually used them, were incredibly helpful and willing to answer questions, and had the best prices."
You can't argue with a Devil Duck :)
Featured in Landmarketing Issue 44
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What Others Say About Landmark Creations
"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"
- Scott Adams, Liquid Box Inc.
"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."
- Jackie Allen, March of Dimes
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"
- Art Boulet, Muddy Monk
"Thank you so much for getting the arch to us in time for our event! The arch looked great and we couldn't of been happier with the look. Looking forward to ordering another arch from you for our 2013 events!"
- Holly Vittengl, Gladiator Assault Challenge
“He’s fantastic! And already promised to four stores... Thank everyone for all their great work.”
"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."
- Missy Keiper, Avera McKennan Foundation









