Inflatable Balloon Guy Stars In Television Commercial
Inflatable Balloon Guy Stars In Television Commercial
Multimedia firm, Lunchbox Communications, developed the idea of using an advertising balloon in television commercials for CharcoCaps all-natural, anti-gas capsules.
Balloon Guy finds himself in several precarious positions during these 15-second spots including trapped in a crowded elevator and sleeping next to his significant other. At six feet tall, this life-size, custom-designed advertising balloon finally gets relief with the help of CharcoCaps.
Once again, inflatables came through in gaining attention and evoking response. According to Lunchbox officials, "The spot is airing in select media markets across the country with huge success. In just four weeks, the ad has inflated CharcoCaps sales by 50% in Wal-Mart stores."
Just goes to show you what a little creativity and a lot of detailed design work can do for your bottom line!
beverage industry marketing, Featured in Landmarketing Issue 21
What Others Say About Landmark Creations
"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."
- Sam Abbitt, Savage Race
“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”
- B. Gerety, Veryfine Products, Inc.
"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."
-The IAMS Company
“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”
- B. Hoffman, Hydra-Flex
"Thank you so much for getting the arch to us in time for our event! The arch looked great and we couldn't of been happier with the look. Looking forward to ordering another arch from you for our 2013 events!"
- Holly Vittengl, Gladiator Assault Challenge
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
- Laura Repreza, KTLM Telemundo 40