Inflatable pylons with an actionable message helped Mazda create buzz for their new 2014 Mazda3. By placing these inflatable pylons at racing events Mazda sparked conversation and encouraged attendees to tweet using #GAMECHANGER to promote the All-New Mazda3.
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."
"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."