This inflatable advertising balloon of a climbing man was placed on the side of a building to promote an IMAX movie about Mount Everest for the Museum of Science & Technology in New York. Inflatables are an eye-catching way to attract attention and boost ticket sales.
"Our tunnel was also a great addition to our pre-game tradition: the Wildcat walk. Our city shuts down three blocks of downtown, and we have hundreds of fans lining the streets with a police escort, while we walk to the stadium."