Grocery store marketing is not about defining a basic need: It's about communicating that your store caters to your customers' wants. Lucky uses their massive inflatable grocery cart replica to attract attention.
"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."
“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”
- B. Hoffman, Hydra-Flex
"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."