Welcome to Issue 13 of Landmarketing - Inflatable Marketing Ideas You Can Use
HAPPY NEW YEAR! Have you started procrastinating on your New Year's resolutions yet? Around here, we've been doing anything but! It's a recurring resolution at Landmark Creations to provide the best service (along with the best inflatables!) consistently.
So, with a flood of people looking for new inflatables to include in their 2005 marketing plan, we thought it would be a great idea to help get you organized before you order. Our feature article has nothing to do with ducks, rather with getting your information and figures in line so you can get the best inflatable for your needs.
Plus, all the fanfare about the Oscars has Dino in the spirit. He's donned his tux and is gearing up for another star-studded awards show. The celebs won't be the only winners this year. You can be a winner, too! Now's your chance to enjoy your favorite movie and treats plus get some free exposure for your company to boot! Everyone's a winner. Look for details inside this issue.
With so much excitement, we'd better get started!
Rockin' Uses for Inflatables
Bowling For Soup Inflatable Hook 'em Horns
No, it's not déjà vu. We have mentioned Bowling for Soup before, but they are worth mentioning again. Why? We just wanted to show off the cool pictures taken during their tour.
Ho Ho Hold on tight! Santa parachutes from the old bank building in Caracas, Venezuela onto the new bank building and drums up some excitement and interest in the process. Very creative!
This wolf in cowboy's clothing is a 20-foot tall inflatable and the pride of the pack at remote broadcasts and other station events around Nashville. Who wouldn't want to stop and see a sight like this?
Get Your Ducks In A Row: A Checklist for Ordering the Right Inflatable for Your Event.
Inflatables are one of the most versatile advertising mediums available. They come in a range of sizes, have completely customizable colors and shapes and can be used in several different environments. However, all that flexibility means you'll want to give some thought to several aspects of using inflatables prior to ordering.
In November 2004, Cheese Market News featured insights from Landmark President, Tom Meacham, about increasing awareness and sales of dairy products at retail grocery stores. While the specific answers might focus strictly on dairy, these same principles can be applied to inflatable usage in any retail environment. Read the article here: Cheese Market News.
Sincerely,
Stephanie Meacham
VP of Operations
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