Giant Inflatable Tent Becomes Focal Point of Festival

Inflatable Tent Becomes an Instant Attraction at National Comedy Festival

Because Red Moon Marketing specializes in results-driven programs using eye-catching creativity, they are well aware of the powerful impact inflatables can have.

When you're promoting a client (in this case, Southern Comfort) at a crowded national event, having a focal point is critical so you can interact with as many people as possible. This is precisely why Red Moon opted to use an inflatable tent as Southern Comfort's display at the Oddball Comedy Festival.

Vice President Greg Luehrs explains, "The Southern Comfort inflatable spider tent became an instant attraction for fans attending the festival. Red Moon tours around the U.S. to 18 markets, fueling the crowds with the signature fruit and spice liqueur beverage, and had to have a proper venue to provide an interactive experience for attendees along the way."

The bright colors and enormous size made it easy for people to see the tent from a distance. On a sunny afternoon, the inflatable also provided some welcome shade.

"Foot traffic was always steady from open to close, which led to increased product sales. The feedback we received on our display is fantastic and it all starts with the first thing they see, the SOCO Spider Inflatable!"

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What Others Say About Landmark Creations

"People love the inflatable! It's been a great photo op for History Center guests."

- Laura Geffre-Rick, Minnesota Historical Society

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.

- J. Werth, Ivar's Restaurant

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

"Thanks so much, [the inflatables] look great. I am truly impressed. (So is the client.) I'll look forward to working with you in the future."

- W.C.P., CRN International

"[Our inflatable tunnel has] increased players & parents enthusiasm and recognition in the league for having a good program."

- W. Forrestal, Apex Sports Authority