Rider University's Inflatable Cranberry Costume Engages Crowds at School Events

New Cranberry King Sweetens Rider University

Cranberries and college may not seem to have a natural affinity at first glance. However, Rider University has a long historical connection with this fruit.

Andrew J. Rider introduced the cranberry to the Queen of England who then dubbed him "Cranberry King of New Jersey." In addition, school colors are cranberry and white.

When the need arose to create more school spirit, Rider University chose Landmark because of the affordable options and quick turnaround we could offer.

The result was a cute little inflatable costume shaped like - what else? - a cranberry. Donning his crown, the Cranberry King greets everyone with a quirky smile and a handshake. Because inflatable mascot costumes allow for interaction with the crowd, the Cranberry King can walk, wave, shake hands and more.

Hugh Tsung of Rider University gives this report, "We have used the Cranberry at our inaugural annual event - Cranberry Fest - and plan to use it again at other upcoming school-spirit events."

The inflatable costume of this naturally tart fruit engages students and faculty everywhere it goes, boosting school spirit with its charming personality. And that can only be described one way: sweet!

Featured in Landmarketing Issue 32

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What Others Say About Landmark Creations

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.

“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

"Thank you so much for getting the arch to us in time for our event! The arch looked great and we couldn't of been happier with the look. Looking forward to ordering another arch from you for our 2013 events!"

- Holly Vittengl, Gladiator Assault Challenge

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises