Inflatable Archway Creates Photo Op at Trail Run

Trail Run Uses Inflatable Arch for Start/Finish Line and Photo Ops

A run through the trails is not a walk in the park. The folks at Muddy Monk never intended for their race to take place on smooth pavement or freshly raked paths. Just the opposite: Muddy Monk trail runs are designed to push you to your limits.

With natural obstacles like downed trees, creeks, low-hanging branches and more, each runner must give his/her all to complete the course. Trail runs are for those who want a physically challenging run and an experience they will not soon forget.

To help promote their events, Muddy Monk hired Landmark Creations to build a custom inflatable archway. Branded with the monk logo, and sporting an easily seen bright blue color, the arch has become an iconic symbol of the races.

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!" says Art Boulet, Founder and CEO. "It just added to the fun that people already have at our races."

All those photos have to end up somewhere, right? We're guessing they resulted in a ton of tweets, Facebook posts, pins and pluses… all of which bring in bunches of additional (free) exposure. Just one more benefit of using branded inflatables in your marketing.

Featured in Landmarketing Issue 47

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What Others Say About Landmark Creations

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."

- Sara Chadeck, KONO 101.1 FM

"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."

- Sam Abbitt, Savage Race

"I was especially impressed with your ability to turn around such excellent work on very short notice, and at a fair price."

- R. Stever-Zeitlin, General Mills

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex