Inflatable Mascots Capture Hearts on Parade Floats

The Bell of the Ball for Sure, "Mardi" Made Her Debut at the 2008 Mardi Gras on Main Street Parade in Deland, Florida

Sponsored yearly by Krewe of Amalee, this event features parade floats, dogs and people all dressed in festive Mardi Gras attire.

According to Pam Rintz, Chairwoman of the Mardi Gras on Main Street committee, "Krewe of Amalee is a ladies' carnival organization. Our purpose is to support the Museum of Florida Art and the Sands Theater at the Cultural Arts Center in DeLand." To celebrate their 10th anniversary, they enlisted Landmark Creations to help "whelp" a new inflatable mascot pup, "Mardi."

With proceeds going to assist with youth arts programs through the museum, Mardi Gras on Main Street has made quite an impact on its community. The sheer enjoyment of dressing up and watching parade floats go by is something kids of all ages enjoy. Thanks to the sponsorship opportunities "Mardi" brings, they should be able to raise even more in years to come.

Inflatable mascots can be "outfit" with a number of sponsor-laden gear including vests, collars, beads, hats and banners. Selling sponsorships on the "Mardi" parade float will allow the committee to quickly recoup its investment.

Why Landmark? According to Rintz, "After researching several companies, we found them to be the most helpful and easy to work with. We would recommend Landmark to anyone." That's what we love to hear!

Featured in Landmarketing Issue 25

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What Others Say About Landmark Creations

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- P. Donaldson, American Cancer Society

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."

- Karen Klevesahl, SMET Construction