Inflatable Mascot Drums Up Lots of Social Media Exposure
Want to Engage Students? Give Them an Inflatable Mascot to Post on Social Media
If you’ve hung around any college students, you’ve certainly noticed one thing. These young adults spend a lot of time on social media. What are they talking about?
Everything from the state of politics in our country to how extremely cool the new inflatable mascot looked on their parade float.
This is how Brock University garnered “remarkable social media coverage among the student population,” according to Curtis Gadula, Manager of Off-Campus Living & Neighborhood Relations.
The Ontario-based school turned its mascot (Boomer the Badger) into an inflatable that has been used on a community parade float, at open houses, preview days, athletics banquets, sports camps, convocations and just about everywhere else they could think to place it. The goal was to increase marketing exposure, energy, athletic and university pride, and excitement about the school.
Why did they choose Landmark Creations (in the U.S.) as opposed to a Canadian company? “Through research, Landmark had a solid reputation, and from the very start they were excellent to work with and responsive to our requests for change. Fantastic customer service and excellent delivery.”
Now that’s something to get excited about! Gooooo Badgers!
Featured in Landmarketing Issue 49
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“Chocolate” Inflatable Archway Gives Runners Something to Dream About -
Medieval Road Race with Castle-Style Inflatable Arch Finish Line -
Inflatable Tent Improves Visibility & Functionality of Snowboarder Camps -
Inflatable Arch Boosts Perception of Running Club -
Landmarketing Issue 49 - Spring 2014 -
Landmark on Location: Considerations for Outdoor Installs -
Landmark on Location: MIT Floating Display for 150th Anniversary Celebration -
Cold-Air Inflatable Product Replica Draws Crowds at Events -
Landmark on Location: Targeted Tie-Ins for Trade Shows -
Inflatable Cash Booth Makes Credit Union More Visible at Events -
Inflatable Mascot Creates a Big Buzz for Food Truck -
Unique Cold-Air Inflatable Makes Debut at Charlotte Parade
View More "Sports Industry Inflatables" Articles




What Others Say About Landmark Creations
"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"
- Scott Adams, Liquid Box Inc.
"We TRULY appreciate your service and excellent workmanship. We look forward to working with you all in the future!"
- Amanda Frith, Dalton Agency
“He’s fantastic! And already promised to four stores... Thank everyone for all their great work.”
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."
- B. Eble, Hot Stuff Foods
"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."
- Missy Keiper, Avera McKennan Foundation
"Landmark Creations has been our go-to supplier for 15 years. Tom and his team are people we count on to make our products look good."
- J. Doyle, Scenery First









