Running of the Bays Uses Mobile Finish Line for Multiple Purposes
Road Race Promoters Employ Mobile Finish Line for Multiple Uses
After using balloons and vinyl banners draped across the street, the folks involved with the Running of the Bays decided they wanted to "look like a professional road race." That's when they contacted Landmark Creations.
On their wish list was a tool that would promote their brand, increase media visibility, be customizable for sponsors, and be simple to move from event to event. The perfect solution was an inflatable archway.
The bright blue color stands out (helpful for both marketing and logistics) and is an excellent backdrop for small custom banners that display paid sponsor logos, the event's band or practically any other message. Because this is an inflatable mobile finish line, it deflates quickly, packs up in a snap and is easily transported to other events.
From sporting events to fairs and festivals, Director Mark Wegschied says his favorite benefit of the starting / finish line is "Great press coverage!!"
Truer words have never been spoken.
Featured in Landmarketing Issue 56
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National Atmospheric Deposition Program Uses Custom Inflatable for Cause Marketing -
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What Others Say About Landmark Creations
"The inflatables have been a great success at shows, seminars and especially at pet shops where they help us to coordinate Iams Co. weekends that allow us to promote and increase sales of our products."
-The IAMS Company
“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”
- David Parker, Pacific Road Runners Club
"[Our inflatable tunnel has] increased players & parents enthusiasm and recognition in the league for having a good program."
- W. Forrestal, Apex Sports Authority
"Landmark created two inflatable Truman the Tigers for us, and they were incredibly easy to work with, as well as very affordable."
- Michelle Froese, Missouri University
"People love the inflatable! It's been a great photo op for History Center guests."
- Laura Geffre-Rick, Minnesota Historical Society
"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"
- Scott Adams, Liquid Box Inc.






