Texas Christian University Revs Up College Sports Marketing With Inflatable Mascot

Texas Christian University Increases Fan Attendance With Inflatable College Mascot

While Kermit™ may be the most famous amphibian in the land, Texas Christian University's college mascot — the Texas horned frog — probably runs a close second. If you've never seen one, you can just imagine what it looks like based strictly on the name.

This fierce critter with slanted eyes, sharp claws and — of course — horns, is a small terror in the real world.

Just imagine the striking impression it leaves when created with a 10-foot stature in all its inflatable wonder. If you were on the other team, you'd be shaking in your cleats for sure!

Assistant Director of Marketing Julie Austin explained, "We hoped to accomplish drawing in more students and fans into games. We use the inflatable frog at sporting events for brand awareness and photo ops for fans. It has become a trademark of volleyball and baseball games, as well as in Frog Alley during football pre-game."

Why choose Landmark Creations over all the other inflatable manufacturers? "Landmark Creations has a great reputation for similar projects, in addition to their quality product and affordable pricing."

Featured in Landmarketing Issue 56

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What Others Say About Landmark Creations

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."

- Karen Klevesahl, SMET Construction

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare